NATIONAL ARTS PUBLICATION DATABASE (NAPD)
Business Classics: Fifteen Key Concepts for Managerial Success (Harvard Business Review)

Author: Levitt, Theodore; Herzberg, Frederick; Katz, Robert L.; Brouwer, Paul J.; Rogers, Carl R.; Roethlisberger, F.J.; Mayer, David; Greenberg, Herbert M.; Drucker, Peter F.; Nolan, Richard L.; Magee, John F.; See Notes for additional authors

Publication Year: 1974

Media Type: Periodical (article)

Summary:

An assemblage of articles on various aspects of management from the Harvard Business Review.

Abstract:

An assemblage of articles on various aspects of management from the Harvard Business Review.

CONTENTS
Marketing Myopia.
One More Time: How Do You Motivate Employees?
Skills of an Effective Administrator.
The Power to See Ourselves.
Barriers and Gateways to Communication.
What Makes a Good Salesman.
Managing for Business Effectiveness.
Computer Data Bases: The Future Is Now.
Decision Trees for Decision Making.
Myth of the Well-Educated Manager.
How to Choose a Leadership Pattern.
What Do You Mean I Can't Write?
Split Roles in Performance Appraisal.
Job Enrichment Pays Off.
Breakthrough in Organization Development.

Arts & Intersections:

Categories: Organizational Planning, Leadership

ADDITIONAL BIBLIOGRAPHICAL INFORMATION

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Pages: 181

Resources:

PUBLISHER INFORMATION

Name: Harvard College

Website URL: http://www.college.harvard.edu