Author: Bhargava, Rohit

Publication Year: 2012

Media Type: E-Book

Summary:

The aim of this e-book book is to share the real secret to building more audience passion that leads to better fundraising, more community support, and increasing your audience. The "secret" is simple: you need to make your arts organization more human.

Abstract:

his e-book was created in collaboration with guest author Rohit Bhargava.  

What if selling passion for the arts wasn't the best way to build a more successful arts organization? What if it takes something else? The aim of this e-book book is to share the real secret to building more audience passion that leads to better fundraising, more community support, and increasing your audience. The "secret" is simple: you need to make your arts organization more human.
 

Arts & Intersections:

Categories: Marketing and Communications