Arts-based activism doubles attention longer and triples engagement from onlookers.

Arts-based activism holds the attention of people almost 2x as long, makes them 3x as likely to engage, and almost doubles the number who take action.

Stephen Duncombe & Silas Harrebye (2021) The Copenhagen Experiment: testing the effectiveness of creative vs. conventional forms of activism, Social Movement Studies, DOI: 10.1080/14742837.2021.1967125

Arts & Intersections