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Media Rules

Mastering Today's Technology to Connect with and Keep Your Audience
This new resource skillfully discusses what it takes for today's ...
$25.00
Mobilizing Generation 2.0

Technologies to Recruit, Organize, and Engage Youth
This is a practical guide for nonprofits who want to better underst...
$40.00
The Art of Business

Make All Your Work a Work of Art
All of us--business executives and artists, audiences and consumers--can benefit from seeing the wor...
$20.00
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According to Kotler

The World's Foremost Authority on Marketing Answers Your Questions
According to Kotler distills the essence of mar...
$17.75
Arts Marketing Insights

The Dynamics of Building and Retaining Performing Arts Audiences
This book helps readers understand performing arts aud...
$28.00
Booking Performance Tours

Marketing and Acquiring Live Arts and Entertainment
Booking Performance Tours is the quintessential guide for an...
$25.00
Branding for Nonprofits

Developing Identity with Integrity
Award-winning writer, strategist, and creative director D.K. Holland demystifies the m...
$19.75
Coming to Concurrence

Addressable Attitudes and the New Model for Marketing Productivity
Written by National Arts Marketing Project conferenc...
$19.00